Websites for pet care businesses

“How much for a doodle?” Every groomer has heard it. List your services with a starting price by size or coat, and say what’s included in a full groom, a bath, a daycare day or a 30-minute walk.

A starting price, plus what changes it, answers the question before the phone rings, and the inquiries you do get come from people ready to book.

• ✓Full grooms, baths and add-ons like nail trims
• ✓Daycare days, packages and memberships
• ✓Boarding rates per night, and holiday rates
• ✓Walk lengths and drop-in visit prices
• ✓Training classes and private sessions

Daycares, boarding kennels and groomers usually ask for proof of vaccination, most often rabies, DHPP and Bordetella, and some add canine influenza or an age for spaying and neutering. Many daycares start with a temperament evaluation, and most sitters start with a meet-and-greet.

Put those rules on the site, with how to send records over. New clients arrive ready, and nobody gets turned away at the door.

Pet parents want to see where their dog will spend the day: the play yard, the suites, the grooming tables. Real photos of your space beat stock photos every time.

Tell them who will look after their pet, how you settle a nervous dog, how playgroups are matched by size and temperament, and what happens if a pet gets sick or hurt. Trainers should say how they train. If you’re insured, bonded or certified, say so where they’ll see it.

Drop-off and pick-up windows, holiday closures and late pick-up fees all belong on the site. Mobile groomers, sitters and walkers should list the neighborhoods or ZIP codes they cover.

A page for each town or neighborhood you serve helps nearby pet parents find you in search, and lets people outside your area know before they ask.

Pet parents book between everything else, usually on a phone. Keep the Book button and your phone number on every page, with tap-to-call and a map.

Already take bookings online through Gingr, MoeGo, Time To Pet or PetExec? We link the button straight to your booking page. If you take requests by phone, text or email, the site sends each one to your inbox with the pet’s name, breed and size.